- megamarketing approach
- Реклама: мегамаркетинговый подход, подход с позиций мегамаркетинга
Универсальный англо-русский словарь. Академик.ру. 2011.
Универсальный англо-русский словарь. Академик.ру. 2011.
Strategic planning — is an organization s process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. In order to determine where it is going, the organization needs to… … Wikipedia
Philip Kotler — Infobox Person name = Philip Kotler caption = birth date = birth date and age|1931|5|27 birth place = Chicago, Illinois death date = death place = other names = known for = occupation = Marketing Consultant nationality = flag|United StatesPhilip… … Wikipedia